TikTok vs. Continuing Education

TikTok vs. Continuing Education

Every day we have colleges, health systems, pharmacies, and companies of all sizes looking to create CE with us. Specifically, ACPE-accredited education. They believe the value CE provides to their employees, clients, and customers is worthy of the investment (and so do we!).  

But I’d like to ask you a question.

Do you know what makes CE, CE? 

Are you clear about why CE has a place in your professional growth?  

There are five things that differentiate continuing education from other sources of education (especially from what you may see on TikTok, IG, LinkedIn, etc.)

  1. A set of standards. ACPE outlines eleven standards that must be met for every CE course. The standards address learning principles, integrity, and evidence to ensure quality across providers and courses.
  2. Learning process. Learners know the educational goals up front and the course delivers on that promise.
  3. Evidence-based. Information in CE must be referenced and data driven. While opinions and experience from industry experts are helpful, peer-reviewed evidence provides credibility.
  4. A continuum of pharmacy school. A good rule of thumb is “if it’s taught in pharmacy school, it’s CE worthy.”
  5. Unbiased. If you were trying to sell a product, you would be biased towards it. Therefore, companies that sell a product used by or on patients can’t provide CE. They can provide information but it’s not CE.

There are many vehicles to learn from today – social media, email, journals, conferences, books, TV, podcasts, etc. 

However, as healthcare professionals we need to be able to discern the evidence and the facts – to know the content is accurate, balanced, and scientifically justified. 

Bottomline – not all education is credible and evidence-based.  

As trusted healthcare professionals, it is important we’re mindful of who we trust and where we get our information.

As always, have a great week and keep learning!

Jen 

On Silver Medals August 14, 2024
Two Words: Snoop Dogg August 14, 2024

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